Discover stores in Lovech

Lovech is a charming city located in north-central Bulgaria, nestled in the foothills of the Balkan Mountains. Known as the "town of Lilacs," Lovech boasts beautiful parks and gardens filled with the fragrant flowers. The city is also home to the famous Lovech Fortress, a historic stronghold standing proudly on a hill overlooking the city. Visitors can explore the narrow cobblestone streets of the old town, with its traditional houses and quaint shops, or take a stroll along the River Osam, where they will find restaurants and cafes with stunning views of the surrounding landscape. With its rich cultural heritage, natural beauty, and warm hospitality, Lovech is a must-visit destination in Bulgaria.